what is gmo?
gmo's, or "genetically modified organisms," are organisms whose genetic material has been artificially manipulated in a laboratory through genetic engineering, or ge. this relatively new science creates unstable combinations of plant, animal, bacteria and viral genes that do not occur in nature or through traditional crossbreeding methods.
©2015 non-gmo project

is my family eating gmo made products?
in north america, over 80% of our food contains gmos. many of the foods that are most popular with children contain gmos - cereals, snack bars, snack boxes, cookies, processed lunch meats, and crackers all contain large amounts of high risk food ingredients. if you are not buying foods that are non-gmo project verified, most likely gmos are present at breakfast, lunch, and dinner.
©2015 non-gmo project

what does "non-gmo project verified seal" mean?
the verification seal indicates that the product bearing the seal has gone through the non-gmo project verification process; the verification is an assurance that a product has been produced according to consensus-based best practices for gmo avoidance.
©2015 non-gmo project

apple-a-day fruits and non-gmo
non-gmo means non-genetically modified. as a result of the risks surrounding gmo's, consumer demand for foods made without genetically engineered ingredients shows no signs of weakening in the united states and around the world. recognizing the importance and necessity of this initiative, apple-a-day fruits is working together with all of their global partners to assure, educate and demonstrate their non-gmo commitment.